Raised in the real estate industry, Max Nell brings a deeply ingrained understanding of property, people and performance. Now an Auctioneer and Rural Sales Specialist with the Ray White Central West Group, Max services the Central Tablelands and surrounding regions with energy, precision and a results-driven approach.

Before stepping fully into real estate, Max spent several years immersed in the equine and livestock industries, from working as a young horse trainer at the renowned Ellerston Polo Station to gaining hands-on experience at CTLX Saleyards in Central NSW. This foundation has given him a practical, ground-level understanding of rural assets and the clients who own them.

Auction is where Max thrives. Passionate about the transparency and competitiveness of the process, he believes there is no better way to bring all parties together and maximise results. His focus is simple, ensuring every available dollar is on the table come auction day.

Max’s career has been shaped by some of the industry’s most respected figures, including Stephen Nell, Paton Fitzsimmons and Alex Pattaro, whose combined experience spans tens of thousands of successful auction transactions. Coming from a strong family legacy, the grandson of respected cattle buyer Don Nell, Max continues to build on a reputation grounded in knowledge, integrity and performance.

After travelling Australia as a highly regarded auctioneer, Max made the decision to return to his roots in the Central Tablelands, joining the Ray White Central West Group. His appointment also strengthens the expansion of Ray White Rural Central Tablelands, further enhancing the group’s reach and capability.

As part of a specialist rural team, Max offers clients the advantage of a collaborative, high-performance approach, combining strong local knowledge with a national network that connects regional properties to a wider pool of qualified buyers.

Driven, knowledgeable and continually refining his craft, Max is committed to delivering outstanding outcomes and building lasting relationships across the Central Tablelands and beyond.