Matthew Hughes joined Elders Bega in 2022 as a Salesperson and Marketing Specialist, quickly becoming the driving force behind our digital presence and property marketing. With a Master of Arts in Media and Communications from the University of New England, Armidale, and years of experience in media and marketing, Matthew brings a fresh, modern perspective to real estate. Every campaign is meticulously planned and executed to ensure each property achieves maximum exposure.

Originally from Sydney and Gloucester (England), Matthew has embraced life in the Bega Valley, building strong family connections and contributing widely to the local community. A passionate sports enthusiast, he has been actively involved with the Tathra Rugby League Football Club, where he introduced “Ladies Day” to celebrate women in the community and developed an international club partnership with the London Chargers, creating a player exchange between England and Australia.

Beyond sport, Matthew plays a key role with the Bega Show Society Committee, pioneering the popular Bega BBQ Smokeout Competition and leading social media and marketing for the annual show.

Matthew’s innovation and results have been recognised at the 2024 Elders NSW/ACT Awards, where he was nominated for both Digital Presence of the Year and Marketing Excellence. His career prior to real estate included working with leading brands such as MasterCard, Barbeques Galore, Fox Sports, Discovery Network, and Colliers International, delivering high-impact marketing and brand campaigns.

As a proud father and dedicated family man, Matthew balances his professional achievements with community involvement and personal passions. Known for his integrity, creativity and commitment to clients, Matthew brings enthusiasm and energy to every sale — making him a trusted partner in achieving outstanding results across the Bega Valley.