The Coffee Guy

The Coffee Guy are a Franchise that started in 2013. They currently operate in 55 locations across Australia.

Established locations

Date created

04 Jul 2017

Date franchise started

2013

Average revenue

Average royalties

Avg. marketing fee

Avg. franchise fee

The Coffee Guy website

The Coffee Guy is Australia’s newest and most exciting mobile coffee franchise.

The Coffee Guy is Australia’s newest and most exciting mobile coffee franchise. Founded in 2006 in Auckland, NZ, The Coffee Guy mobile coffee franchise has grown into a successful brand with a presence all over New Zealand. The first Australian van launched in Yatala, Queensland successfully in May 2013.

The Coffee Guy is now a proud member of the Retail Food Group family, joining other iconic brands such as Donut King, Brumby's Bakery, Crust Gourmet Pizza, Pizza Capers Gourmet Kitchen, Michel's Patisserie, Esquires Coffee, bb's café, Evil Child Beverage Company, Roasted Addiqtion, Caffee Coffee and Barista's Choice - throughout Australia, New Zealand and internationally.

How it works

Follow these steps and you're on your way of becoming part of The Coffee Guy team!

1.Fill in the enquiry form and we will call you or email you our information pack. The information pack will give you a general understanding of the franchise system.
2.Either we will ring you to discuss in greater detail or feel free to email/phone us via the contact details with any particular queries you may have.
3.If you would like to progress and discuss moving forward we will send you an application form and organise a visit with you, preferably here at our Gold Coast office. Here you can see our training facilities and get a great overview of the support behind you.
4.Whilst your application form is being reviewed we can look at the best territory for you, begin looking at the best finance options for you (bank finance, internal finance, 3rd party finance or self-finance) and at this stage you can speak to our existing operators to determine their experience and do further research for yourself.
5.An approval letter is sent to you from our legal department along with documentation for you to sign. Once we have the approval and your finance is determined we will book in your training program and organise the construction of your TCG custom van.
6.After the first 2 weeks of your 4 week training program we will come out and launch your new business for 2 weeks. The best hands on experience you can get.
7.After your training is completed you are ready to trade, making strong sales from day 1.

Why us?

The primary franchise model is a mobile coffee van delivering quality coffee daily to customers within a set territory. Each is custom-fitted with the finest Italian espresso hardware and finished in sleek stainless steel. Our vans are fully self-sufficient, meaning they can operate without access to power or water.

The Coffee Guy has an expert team of partners - suppliers, contractors and professionals who have been carefully selected based on their professionalism, expertise, reputations and their ability to deliver a superior quality service and product. Our proven system ensures our franchisees have the tools, expertise and equipment required to give you every opportunity to succeed.