Guzman y Gomez is the fastest growing fast food brand in Australia, with the highest customer satisfaction of any QSR.
Guzman y Gomez taquerias serve fresh, whole, delicious Mexican food and they serve it fast.
Our story starts in 2006 (back when your average Aussie couldn’t tell a black bean from a black olive). Guzman y Gomez founder, Steven Marks, grew up in New York surrounded by a vibrant Latin culture and delicious Mexican food that he couldn’t find a match for when he settled in Australia.
He knew Aussies would love Latin food, music and warm sense of community so set out to show Australians how good Mexican food can be... The first Guzman y Gomez taqueria opened its doors in Newtown, Sydney and we haven’t looked back since. Guzman y Gomez now has 74 taquerias (and counting) across the nation and 6 in Asia!
Food is the passion and pride of Guzman y Gomez and it’s at the heart of everything we do. Our menu is made of up of real Mexican recipes, flavours and cooking techniques that make Guzman y Gomez a cut above the competition. From guerrero marinades to our corn chips and guac, everything at GYG is underpinned with authenticity and a fierce commitment to only serve the best quality to our guests.
We believe there are two kinds of people in the world…Those who prefer fresh guacamole and those who are wrong. We have fresh ingredients delivered daily because a meal is only as good as the produce it’s made of.
We have built our business on a solid foundation of never compromising. We don’t compromise on our produce, the authenticity and quality of our food, the suppliers partner with, the team we hire or the service we provide to our guests.
There are three Guzman y Gomez store formats: food courts, strips, and drive thru, but they all have one thing in common and that’s speed. We have invested heavily in technology and training so that it’s possible to serve fresh food at fast food speeds (up to 450 transactions per hour) and have been known to roll a burrito in 8 seconds.
Our need for speed doesn’t stop there, we are also the fastest growing QSR in Australia, reporting double digit year on year growth. Guzman y Gomez opened more than 30 taquerias in the past two years and 80 percent of those have been made possible by talented franchisees.
It’s no surprise that recent Roy Morgan research found 92% of customers are satisfied with their Guzman y Gomez experience. That’s the highest satisfaction rate of any QSR in Australia.