Crust Gourmet Pizza

Food, Beverage & Hospitality

Crust Gourmet Pizza are a Food, Beverage & Hospitality Franchise that started in 2001. They currently operate in 213 locations and have 14 new opportunities available across Australia.

Minimum investment$375,000

Established locations213

Opportunities in Pascoe Vale and 13 other locations

Date created

22 Jun 2017

Date franchise started

2001

Average revenue

Average royalties

Avg. marketing fee

Avg. franchise fee

Crust Gourmet Pizza website

Crust Gourmet Pizza has created a niche by focusing on quality – from the ingredients used through to the delivery service, filling the ‘authentic gourmet gap’ in the Australian pizza industry.

First firing up its ovens in Annandale, Sydney in 2001 Crust has since transformed pizza from simple fast food to an authentic culinary experience. Crust now has over 140 stores throughout Australia, New Zealand, Singapore and America.

The Crust Gourmet Pizza Bar food service offering is ideally suited to today's fast-paced lifestyle. Our vision is to grow slowly and surely, to build a solid foundation based on excellence in service, which will ensure we continue to thrive for years to come.

We're very serious about choosing the right people to build our brand. If you've got the passion, determination and guts needed to run a successful business, we'd love to hear from you.

Here's a guide to the kind of people we're looking for:

Entrepreneurial and with an appetite for success
Business minded with great people skills and financial acumen
Willing to commit fully to a new business venture
Keen to actively promote and market your Crust Gourmet Pizza Bar
Willing to devote the necessary time and effort
Financially secure
Willing to take advice and direction to achieve the Crust Gourmet Pizza Vision

How it works

As you'd expect, we devote considerable time and energy to selecting our franchisees.

Steps to becoming a Franchisee:
Contact us via the enquiry form link
Once issued, review the Crust Gourmet Pizza Bar information kit and complete the expression of interest form.
You will then be invited to apply for a territory.
If your application is successful, you'll be provided with a Franchisee agreement to sign along with disclosure documents that will need to be completed.
You will work closely with the Development and Construction team to plan your opening and installation dates.
Complete your Crust induction with our Support team. You will work closely with the Support team to employ staff and set up the foundations needed for a fully operational store.
You will have your soft-opening, where you celebrate the opening of your new Crust Gourmet Pizza Bar with friends and family. This will also be the first night all of your staff will be working as team and learning the ropes.
You will open your Crust Gourmet Pizza Bar for trade

Why us?

Crust invests heavily in demographic and geospatial analysis to identify key areas, which have the business drivers that will allow our franchisees to maximise sales. Then we assist with the site selection and the lease negotiations. Every franchisee is awarded an exclusive Crust Gourmet Pizza Bar territory, which takes into account population and household growth, demographics, the proximity of competitors, delivery and drive time analysis.

All new franchisees undergo a six-week induction where they're taught to create award-winning pizza. We'll also provide close-support through the first weeks of opening and will help train staff, assist in day-to-day running of the shop and ensure every aspect of the store is running smoothly.

We prime the market before a Crust Gourmet Pizza Bar opens in a new territory by advertising locally so that by the time the store opens, the locals are ready and waiting.

Franchisees also receive four weeks training in our head office training academy, followed by two weeks training after opening in your own store.