Bankstown NSW 2200
Bankstown Central is a Major Regional shopping centre, located 20 kms south-west of Sydney's CBD, in one of Australia's densely populated suburbs. The centre is anchored by Myer, Big W, Woolworths, Kmart, Target and Supa IGA & 267 specialty stores.
Experience not required, but passion is a must! Our simple business model, comprehensive training, great National Marketing Campaigns, with full on-going support, ensures you are set up for success!
Royalties: 6% of net
Marketing Fees: 2% of net
Our experienced Marketing Department will support you every step of the way- developing your Opening Campaign and assisting you with your Local Store Marketing calendar - growing your business and building awareness of your brand, on a National and Local level.
All Franchise Partners contribute 2% to the Mrs. Fields Marketing Fund, which enables National Promotions, New Product Launches, Targeted Public Relations, Social Media and Sampling Campaigns, just to name a few.
Mrs. Fields comprehensive Franchise Partner Training Program, ensures you are fully prepared, in every aspect of your business.
Coffee, Rostering, Stock Orders, Team, Financials and Marketing-just a few of the topics covered in your 2 week training, at Mrs Fields Support Office, in Mt Kuring-gai NSW.
An additional 2 weeks in-store training (locally), will enable hands-on training in baking, coffee and customer service.
Mrs. Fields Operations Support Team will remain with you, in-store, working alongside and supporting, you and your team.
No experience is necessary, as Mrs. Fields Bakery Cafe is a simple business model and we take all the hard work out of running your business!
Mrs Fields Support Office will train you in every aspect of your business,however, you must have PASSION!
Passion, to exceed your customers’ expectations, passion to drive your business every step of the way, passion to connect with your local community and in turn, reap rewards!
Be in business for yourself, but never by yourself as your Franchise Business Manager is with you every step of the way.
Length of Agreement
Your Franchise Agreement term, will usually run in line with the term of your current Tenancy Lease. This period is usually between 5 to 7 years, depending whether you are purchasing a new or existing Franchise.
The Franchise Agreement does not last forever, however, it will specify how long it will operate, whether there is an option to renew for a further term and the conditions attached to that option.
Year Business Established: 1977
Year Franchising Commenced: 1984
Site locations: 39
Mrs. Fields was launched in USA in 1977 by Debbie Fields, whose ambition was to create the finest oven-fresh cookies.
Fields opened her first cookie store in Palo Alto, California in 1977. Mrs. Fields first Australian store opened in 1984 and over the years, we have expanded our menu, to include our award winning, exclusive blend coffee and great cafe style product range - including breakfast, lunch, morning and afternoon tea, as well as snacks and take home treats. Currently 39 Mrs. Fields Bakery Cafe's, with opportunities Australia-wide.
Mrs. Fields newly expanded menu, includes a full lunch and extensive snack offer, previously not available in this location, which will further improve the overall offering.
Investment required, represents all costs associated with store build, equipment, fees and training. Mrs. Fields comprehensive training program encompases all aspects of the business from operations to financial management. Ongoing, you will be supported by our team of professional coaches.
Why choose Mrs. Fields?
- Mrs. Fields is a strong International brand, which has been established in Australia for over 25 years
- Mrs. Fields proven systems ensure low food costs and minimal wastage
- Our brand and franchise model ensures you are getting the best support and coaching for your business
- Mrs. Fields already has over 66% brand recognition in its key market segments and growing
- Mrs. Fields consistently invest in product development, ensuring you are provided with new and exciting products and opportunities, to assist you grow your business.
- Our products arrive ready to prepare, so there is no mixing of cookie dough or muffin batter in store.
We are looking for energetic people with a passion for food and a drive to own their own successful business.
If you are looking for a change and are ready for a challenge, give us a call to register your interest.